OUR PEOPLE – OUR RESOURCES
Over the years Sefin has built up a strong team of highly skilled communications specialists.
Our resources are backed by a network of strategic partners whom we draw on for specialised expertise, providing a skills base of high-level consultants. Our ‘virtual organisation’ includes some of the country's top journalists and writers, corporate design consultants and digital production companies.
These professional associates add to the reservoir of consultancy expertise that we can provide in structuring and rolling out corporate communications programmes.
Our team prides itself on keeping up-to-date with global business and public relations trends and at the same time ensuring that we remain in step with our fast- paced local environment.
The strengths of our team include business understanding, creative thinking, innovative ideas, expert writing skills, strong organisational and implementation abilities, and insight into clients' needs and requirements.
This business model enables us – and therefore our clients – to adapt very rapidly to market changes. It also makes us more cost-effective and productive than more traditional communications consultancies.
BROAD-BASED BLACK ECONOMIC EMPOWERMENT
Sefin has been awarded Level 4 BEE status under the Department of Trade & Industry’s BBBEE Codes of Good Practice. This is equivalent to BEE procurement recognition of 100%.